- Create standout in a very cluttered market with limited budget.
- Drive frequency of message across the summer.
LIGHT BULB MOMENT
Dentyl are operating in a very rational category – opportunity for Dentyl to engage with their brand fans! They are outgoing and fun and love to look good. They are heavy users of women's press and they trust their favourite media bands.
Unable to share sales data, but we have a very happy client, see below.
"We have been really impressed with the way The Village Communications tackled a challenging Dentyl Active media brief. It was a completely different media approach for us, but Village’s collaborative process and open communication meant that we were always comfortable. More importantly, we are delighted with the results."
Sally Ledger, Head of Marketing DDD Ltd